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Introductory animation to bring the brand and product to life. Produced with This Is Tight
The core logo reflects the new name and shows literally what the product does. A keyline version of the logo was created for single colour use and use over imagery. Photography by Isy & Leigh Anderson
We extended the tape idea to include product benefit messages for use as a secondary brand element.
We worked with Isy & Leigh Anderson to shoot a bank of photography to help tell the brands story and to show how this unique product is manufactured.